There are two types of metrics in the business world. Growth metrics and vanity metrics. Facebook doesn't really care about their total membership. They're looking at their daily active users. How do we - in the church - measure success? And how can we help God's church to grow? Jesse Zwiker shares the powerful concept of full-time evangelism.
There are two types of metrics in the business world. Growth metrics and vanity metrics. Businesses like Facebook don't really care about big numbers that just sound nice, yet don't measure growth. They measure their daily or monthly active users, not their total membership. How many active church members do we have? And how do I become an active church member?
Jesse Zwiker, president of Hyve, shares three levels of engagement and motivates us to slowly transition from "free-time" evangelism to full-time dedication for God's cause.
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